Sneakers are a necessary part of any wardrobe and when it comes to two renowned sneaker brands, Veja and Golden Goose, many people are attracted towards both brands because of their unique and plush look with the use of premium materials.
Golden Goose shoes come with a distressed and casual look but are expensive, while Veja sneakers are sustainable with a cute style and V logo that can go better with all types of outfits.
Now, the confusion lies in the question of whether you should go for Golden Goose or save money by purchasing the stylish Veja sneakers. Explore this guide to decide.
Comparison Table Between Veja and Golden Goose:
| Veja | Golden Goose |
|---|---|
| 2004 | 2000 |
| Amazonian rubber, polyester fabric, B mesh, Cromfree leather, water-based glue, recycled laces and organic cotton | Suede, rubber, cotton, premium Italian leather, ostrich and python leather, canvas, foam, metal rivets, eyelets and zippers |
| Comfortable, stylish, transparent, sustainable, slim, flexible, cool and versatile | Super quality, handcrafted, unique, comfortable, durable, stylish, versatile and sustainable |
| Sneakers, tennis shoes and running shoes | Sneakers |
| Good for casual wear, urban commuting, light exercise and gym, travel, outdoor activities such as hiking, cycling, picnicking, casual sports and beach wear | Good for walking, running, training, travel, gym, fashion, casual wear, events, running errands and leisure activities |
| More breathable | Less breathable |
| Less weight | More weight |
| Made in Brazil | Made in Italy |
| Less costly | More costly |
| Two years warranty | Six months warranty |
Overview of Veja:
Veja is a famous French footwear brand founded in 2004 by Sébastien Kopp and François-Ghislain Morillion and has headquarters in France and Paris.
As Veja was founded in 2004 but its official launch was done in 2005 at the Palais de Tokyo, Paris.
The brand is well known because of its commitment to sustainability and ethical ethos for manufacturing high-quality and sustainable shoes.
Veja also collaborated with French designer Agnes B. In 2006, Veja introduced its first tanned leather product with innovative technologies.
The brand has minimalist and simple design shoes equipped with the latest technologies and sustainable materials such as organic cotton, recycled polyester and rubber.
The brand also works with fair trade companies to ensure that its employees are treated fairly. Veja mainly uses waterproof recycled bottles gathered from the streets of São Paulo and Rio de Janeiro on the soles of shoes.
As Veja shoes are expensive compared to other companion footwear brands, but this company believes that quality matters rather than price.
Veja has also won The Guardian Sustainable Business Award and The Observer Ethical Award.
Veja shoes are manufactured in Brazil because of the long history of Brazil in manufacturing shoes and a strong environmental record.
Among many footwear products of Veja, the best-selling product is Esplar, which is a simple and minimalist design shoe made from sustainable materials such as recycled polyester, rubber, and organic cotton.
It has vibrant colors and is equipped with vulcanized soles, round toes, padded tongue and rubber toe cap that make these shoes durable, lightweight and breathable. So these are the perfect shoes for casual wear and occasions.
Overview of Golden Goose
Golden Goose is an Italian stylish footwear brand founded by husband and wife, Francesca Rinaldo and Alessandro Gallo in 2000 who aimed to focus on craftsmanship, individuality, and distressed aesthetic. The headquarters of this brand are located in Venice, New York, Tokyo, Paris, London and more.
The name of this brand was taken from the tale, “The Goose that Laid the Golden Eggs,” because of the lucky association and global appeal. Since 2018, the CEO of this brand is Silvio Campara.
Golden Goose adds the perfect combination of American modern style with a vintage Italian feel in all shoes and implements sustainable practices to reduce waste production.
The product line of Golden Goose is not limited to leather sneakers, but it has extended to ready-to-wear and accessories with the Star logo on each product.
The first prototype of Golden Goose was Super Stars with a casual and classic look, which became the reason for the fame of this brand.
Each Golden Goose shoe comes with an appearance and is handcrafted by skilled artisans who bring a vintage aesthetic by using premium materials such as soft leather, and shoes are treated with a “lived-in” signature style.
Golden Goose has been highlighted in some publications such as Elle, Vogue and Harper’s Bazaar.
Goose sneakers are mainly made in Italy by skilled artisans and with the use of Italian craftsmanship techniques.
The Golden Goose Superstar is the best-selling product because of its stylish and comfortable feel that can be paired up with any outfit. The premium materials used in these sneakers give a unique and distressed look with the availability of various colors that attract the attention of fashion enthusiasts.
Superstar is also a versatile sneaker with a cushioned midsole and flexible outsole that can allow you to wear for long hours without getting tired and foot injuries.
Differences Between The Brands
Besides similarities, Veja and Golden Goose have main differences. So, let’s explore the comfort, fame, target market, price and design of both brands:
1) Comfort
Veja Sneakers are famous for their comfort because of the incorporation of a cushioned and supportive midsole that not only offers arch support to normal feet but also keeps flat feet comfortable during extended periods of wear. The lightweight and flexible construction with breathable materials also make Veja sneakers comfortable and reduce the risk of sweating and keep feet cool all day.
Golden Goose sneakers are also insanely comfortable but have an urban and distressed look that can be a perfect option for going out shopping, work and other activities without causing your feet to feel pain and blisters. Golden Goose sneakers also feel comfortable without wearing socks and don’t let your feet sweat, but they are good only for short wear.
2) Popularity
Veja sneakers are popular in Europe among those who prefer sustainable and minimalist shoes to go with any outfit. The fame of Veja sneakers is also extended to celebrities such as Kate Middleton, Reese Witherspoon, Laura Dern, and more.
Golden Goose sneakers are popular in North America because of the distressed and unique look that attracts consumers who prefer stylish shoes. The fame of Golden Goose sneakers is also extended to social platforms, celebrities and influencers such as Berlin’s Mandy Bork, Selena Gomez, Taylor Swift, and Hilary Duff.
3) Target Market
Veja commonly attracts eco-conscious consumers because of the use of sustainable materials and ethical production in each shoe and fashion enthusiasts because each shoe is manufactured with attention to detail and minimalist design along with natural and earthy color tones.
Urban professionals also come under the target market of Veja because the shoes are comfortable and stylish for casual and office wear.
Golden Goose targets trendsetters who want distressed shoes with unique fashion, fashion enthusiasts who are looking for premium shoes with high-quality production, and street style fans who are attracted to urban-inspired designs.
Creative professionals who want to go with handmade and artistic shoes and those who have high incomes and want to invest in luxurious sneakers also come under the target market of Golden Goose.
4) Price
Veja shoes are costly, with a price range of $100-$200, but most expensive models are available at $240.
However, Golden Goose sneakers are pricier than Veja and start from $400-$700 because these are handcrafted with unique designs and materials.
5) Design
Veja sneakers are minimalist and simple with classic and retro-inspired looks and neutral to natural to earthy tones. The sneakers are made from leather, canvas, mesh and other materials that enhance comfort along with style.
Veja sneakers also come with subtle detailing and stitching that represent craftsmanship and character to each model with timeless appeal that allows users to wear them after the season. The V logo (meaning Vista) is imposed on the sides of each shoe with contrasting colors and a distinctive touch.
Golden Goose sneakers have a distressed and unique look with metal details such as eyelets and zippers and lace-up and Velcro strap closure along with a hidden wedge that can increase height. The star patch made of leather and hand-stitched on each sneaker’s side is the signature style of the brand.
When it comes to the variety of style then Golden Goose are available in high-tops, low-tops and slip-ons with different colors such as neutral tones to bold shades. The leather logo is present on the tongue and heel with the brand name.
Conclusion: Which Is Better For You?
It’s very difficult to decide on one brand because the retro-inspired look of Veja is what many consumers are looking for, but at the same, no one can resist the charm of Golden Goose.
If you prefer classic shoes, then Veja is for you, while if you want some edgy and fun shoes, then Golden Goose is for you.
So whether you choose affordable Veja or expensive Golden Goose, your choice will never go wrong.